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Coca-Cola launches its first alcoholic drink in Japan
Updated On: 28 May, 2018 10:54 PM IST | Tokya | IANS
The drinks are modelled on the country's popular "Chu-Hi" drinks, usually a mix of local spirit and a range of fruit flavours
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Coca-Cola launched its first alcoholic drink, a lemon flavoured alcopop, in Japan on Monday in an attempt to tap new markets and consumers. In a global first for the US drinks giant, three new "Lemon-Do" drinks -- containing three, five and seven per cent alcohol -- went on sale. The drinks are modelled on the country's popular "Chu-Hi" drinks, usually a mix of local spirit and a range of fruit flavours.
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