Updated On: 28 May, 2024 07:08 AM IST | Mumbai | Hemal Ashar
A flash mob aims to spark conversations about menstrual health and hygiene, by leveraging public space

The flash mob outside Bandra West railway station. Pic/Aditi Haralkar
On a busy Monday morning, commuters at Bandra West railway station stopped and stared, many fishing hurriedly for their mobile phones as a flash mob assembled outside the main exit/entry space of the station.
The flash mob was an Ujaas initiative. Ujaas, an Aditya Birla Education Trust initiative, is working in the menstrual health space, fostering menstrual health and hygiene management. It brought the conversation about menstruation into a public space through the medium of a rap song, called: `Ye Laal Rang—periods.` The song unveiled on Monday with a flash mob dancing to it, was in collaboration with rapper Saniya MQ, marking Menstrual Hygiene Day which falls on May 28, today. There is a `men` in menstrual, menstrual health advocates often remind people and it was heartening to witness young men as part of the dance group, all wearing T-shirts that had menstrual health emblazoned on them with the slogan: `laal rang yehi qudrat hai` (menstrual blood is a natural bodily phenomenon).