Updated On: 08 November, 2023 07:34 AM IST | Mumbai | Dipti Singh
Following activists and NGOs highlighting the serious light pollution issue in the city, mid-day, in a two-part report decodes just what harm this kind of pollution wreaks on the environment

LED hoardings on Vashi Highway. Pic/Sayyed Sameer Abedi
Advertisements, endorsements, and beautification may seem appealing, but their impact extends beyond mere economic concerns; they also have ecological and environmental repercussions. The growing use of artificial light, particularly through bright billboards and floodlights, results in unchecked and unintended illumination, causing severe harm to all forms of life, including humans.
Concerned about the ‘very distracting’ bright digital billboards, a group of NGOs wrote to Chief Minister Eknath Shinde, claiming that these billboards in Mumbai and the Mumbai Metropolitan Region are causing ‘killer’ light pollution. In a letter dated November 1, the collective, which includes non-profit groups like NatConnect Foundation, Watchdog Foundation, and Shri Ekvira Aai Pratishtan, warned the state government about the possibility of traffic accidents caused by these eye-catching billboards.