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Mumbai: Sena factions flood digital platforms with jibe-filled campaigns
Updated On: 01 October, 2022 07:44 AM IST | Mumbai | Dharmendra Jore
Ahead of their rallies, both factions have used the late founder Bal Thackeray’s archival pictures and videos in which he is seen taking jibes at the then opposition parties and strongly advocating his brand of Hindutva that has become a plank to impress upon the people that ‘we are the real Shiv Sena’
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A still from the Shinde camp’s 20-second visual
In what could be the signs of a gathering political storm on the auspicious Day of Dussehra on October 5, the warring Shiv Sena factions have gone all out to tease each other on digital platforms. The teasers have a common thread—the late Bal Thackeray, who founded the party over six decades ago and led its fireworks with his statements at the iconic Shivaji Park every Dussehra evening. It was here that he handed over the baton to his son Uddhav Thackeray, now negotiating the biggest ever vertical split in the party.
In their run-up-to-the-rally campaigns, both factions have used the late founder’s archival pictures and videos in which he is seen taking jibes at the then opposition parties and strongly advocating his brand of Hindutva that has become a plank to impress upon the people that ‘we are the real Shiv Sena’. The Uddhav group is pitching for loyalty against betrayal, saying that countless loyal Sainiks will throng Shivaji Park. It says the Sena will take its saffron flag beyond Attock, bringing back the memories of a historic win of the Maratha army against the invaders. It has used the founder’s famous opening lines—“My dear Hindu brothers and sisters who have gathered here…”
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