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mid-day turns 40 - Let's Talk: Amit Jatia and Rishi Khiani
Updated On: 28 June, 2019 07:07 AM IST | | Krutika Behrawala
The man who brought fast food to Mumbai, and the guy who made fast delivery successful, Amit Jatia and Rishi Khiani discuss the success of McDonald's and Scootsy, while dissing the theory that the city,s F&B scene is saturated.
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Rishi Khiani and Amit Jatia Pics/ Shadab Khan
Rishi Khiani has given Amit Jatia business. Not as a food entrepreneur, but customer. As a young man in his 20s, he queued up outside the Linking Road outlet of McDonald's for a portion of McNuggets. Jatia, 52, vice-chairperson of Westlife Development Ltd, operates a chain of McDonald's outlets in west and south India through its wholly owned subsidiary Hardcastle Restaurants Pvt Ltd. As early as 1996, he offered customers an alternative to pav bhaji and pani puri. French fries and burgers were available to them for as cheap as R20. Over the years, the QSR's Golden Arches (89 outlets in Mumbai) have not only adapted to the city's changing foodscape but also pioneered a few shifts, like introducing the McAloo Tikki burger customised to placate the Indian palate.
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