Updated On: 31 May, 2023 03:00 PM IST | Mumbai | Ainie Rizvi
The theme for this year’s World No Tobacco Day is “`Protecting Children from Tobacco Industry Interference`”. Taking notes from the theme, Snehal, a slum resident of Charkop, created musical notes to campaign against tobacco in Charkop, Kandivli

Snehal picked Vasudev as her avatar and experimented with musical notes to create an anti-tobacco anthem. Photo Courtesy: Snehal Kshirsagar
You reach Snehal Kshirsagar’s house after a short trek through Charkop’s clustered slum pocket. Known as Babrekar Nagar, the slum is home to numerous chawls endowed with blue tarpaulins and dish TV antennas. At the heart of Prabhat Chawl within Charkop, is Snehal’s 10x10 shanty, where she is gearing up for her next big gig. The 14-year-old is set to raise awareness about the ill effects of chewing tobacco through her self-composed anthem.
As we enter the shanty, the mirror reflects her disguised avatar of Vasudev, the agent of social change in Maharashtra. To catch the attention of her community, she has decided to take on the avatar of Vasudev which is a revered community of Krishna worshippers, found mainly in Maharashtra. Vasudev essentially wanders through villages and towns to spread the message of healthy living and refraining from social evils like intoxication.