Sustainable living and upcycled fashion have become quite popular among all environment-friendly consumers as it protects the earth and also let us stay uncompromisingly fashionable. These consumers mostly consist of Gen Z and those who are willing to make more conscious consumption choices. While a lot of us still love to shop frequently and discard materials after using them hardly any number of times, some ethical lifestyle brands force us to rethink our choices and redirect us to a more beautiful and fulfilling life. On the occasion of World Environment Day 2023, we spoke to two brands to help us embrace a sustainable life and decode simple ways to get started. 

“Living sustainably is not about the large steps. It’s about taking small steps every single day and being more conscious of our behaviour,” says Udit Sood, cofounder of Ecoright, a lifestyle brand creating eco-friendly alternatives such as tote bags, sling bags, backpacks, and lunch bags made from organic cotton and recycled plastic bottles.