Indian fashion designer Manish Malhotra to give Air India's uniforms a makeover
Updated On: 29 September, 2023 07:58 AM IST | Mumbai | mid-day online correspondent
Malhotra and his team have begun meeting Air India’s frontline staff, conducting discussions and fitting sessions with them to better understand their specialised needs
Listen to this article :
Malhotra`s prolific career spanning over 30 years as a couturier, costume stylist, and entrepreneur, has seen him revolutionise the fashion landscape in India. Photo Courtesy: Mid-day file pic
Air India has announced its partnership with celebrated fashion designer Manish Malhotra to design new uniforms for over 10,000 Air India employees on the frontline, including cabin crew, cockpit crew, ground and security staff.
This is a further step in the manifestation of Air India’s new global brand identity as part of its ongoing modernisation programme. The Indian airline expects to commence rolling out the new look for its uniformed employees by the end of 2023.
Trending Stories
Latest Photos
Latest Videos
Latest Web Stories
ADVERTISEMENT
Mid-Day Fast
ADVERTISEMENT
ADVERTISEMENT