The digital medium in today`s time is the most effective way to reach a wide audience. Many companies have opted to showcase themselves through the online medium leaving behind the old traditional methods which are no longer prevalent or cost effective like the new age digital medium. Digital Marketing has gained much prominence of late and has been utilized by many to scale their reach manifold. Ace digital marketers Shelly Jain and Rakshitha Singh have gone a step ahead and changed the way Digital Marketing is done through their company The Content Factory.

The Content Factory creates viral content which has tremendous reach amongst netizens across the globe. The creators have aced the craft of creating content that is engaging to the core and keeps the audiences glued on to it. The duo has been creating much noise with their work and have been getting noticed for the amazing quality that they have been churning out of their factory. What makes them successful is their dedication and hard work, which keeps them wanting to achieve more. They have worked with some of the biggest known names like Amit Bhadana, Bhuvan Bam, CarryMinati, The Viral Fever, Ashish Chanchlani, Emiway Bantai, Gajendra Verma, Stebin Ben, T-Series, Sony Music India, and international stars like Snoop Dogg and Akon, making them stand amongst the best in the industry. "we both were well versed with our work and thought that why not come up with a venture by joining hands, which would make our presence much more stronger, with that thought the idea of starting The Content Factory germinated in our minds and gradually took shape into reality," says Shelly.