Chennaiites binge-watch the most in India, followed by Hyderabadis: Survey
Updated On: 21 June, 2024 05:03 PM IST | Mumbai | mid-day online correspondent
The study found that a significant 50 per cent of respondents in Chennai consider themselves `serial binge-watchers`, always on the lookout for their next multi-episode marathon
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Image for representational purpose only. Photo Courtesy: Pixabay
Chennai is the undisputed binge-watching champion, according to a new survey, titled `HomeScapes`, by Godrej Interio, a home and office furniture business entity of Godrej & Boyce, which unveiled interesting insights into how residents in India`s major cities unwind at home with city-specific trends in the survey.
The study found that a significant 50 per cent of respondents in Chennai consider themselves `serial binge-watchers`, always on the lookout for their next multi-episode marathon. This passion for streaming content echoes a 2014 report that highlighted Chennai`s longstanding love affair with television, with residents dedicating considerably more time to watching TV compared to other metros. For them, home is the ultimate sanctuary for binge-watching marathons where watching up to 10 episodes in one go is not uncommon. The survey further also reveals that around 71 per cent of Chennaiites cherish ‘movie night’ as a beloved tradition that should be revived and passed on to future generations. This strong nostalgia underscores the city’s deep-rooted love for family entertainment.
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