Updated On: 20 September, 2019 08:05 AM IST | Mumbai | Vinamra Mathur
Sonam Kapoor Ahuja and Dulquer Salmaan deserved better writing and superior characters

A still from the movie The Zoya Factor (Picture courtesy/Youtube channel of Fox Star Hindi)
Abhishek Sharma's The Zoya Factor starts and ends with a voiceover by Shah Rukh Khan. It's so ironic that a film about luck and the charm it accompanied with it never gets lucky enough to become or transform into an engaging film. The trailer pretty much revealed everything one needed to know about this drama-cum-comedy. It's the story of the eponymous character and her multiple (mis)adventures, and Sonam Kapoor Ahuja tries to carry the character and the film with some poker-faced humor and slapstick hilarity.
Most of her scenes involve talking to the audiences, breaking the fourth wall and informing what emotions she's going through every moment. It's the same template the actress and Shashanka Ghosh adapted in Khoobsurat exactly half-a-decade ago. Dulquer Salmaan, fondly known as DQ, plays the kind of a cricket captain whose existence would be impossible in real. He keeps loitering in his hotel lobby and bumping into Zoya, mostly in a lift. He invites her for breakfasts and dinners and even lands up at her house to say sorry. The actor has a commanding screen presence and aura, but the performance isn't, it looks internalised, maybe for more restrain, but you feel nothing when he wins some impossibly complexed matches, and neither pine with him when he faces consecutive defeats.