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Radio City launches YouTube channel Radio City Indie with Shalmali
Updated On: 20 May, 2021 01:52 PM IST | Mumbai | mid-day online correspondent
The Indie channel will host ‘Artist Of The Month’ and will be a one-stop platform for all music lovers to access interviews, live performances, and updates about their favorite Indie artist/band.
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The Singing Sensation Shalmali
Radio City, India’s leading radio network recently launched YouTube channel - Radio City Indie - to promote the Indie music genre and artists. Radio City is the first radio network to have provided a platform to promote independent music and artists with Radio City Freedom Awards. Taking ahead this legacy, the YouTube channel is an a digital extension of Radio City’s web radio station, Radio City Freedom - a platform that honors independent music 24x7. Shalmali, one of the brightest singing talents that our country has, launched Radio City Indie channel, and is also the ‘Artist Of The Month’.
One of the highlighted properties on the YouTube channel will be the show ‘Artist Of The Month’ where every month an existing or new artist/band will be identified, and their latest album will be promoted throughout the month. The artist will be featured not just on the YouTube channel but will find their way to Radio City’s social media and on-air platforms. This month, the channel will be launched by Bollywood and pop singer Shalmali, who recently released her album, ‘2X Side A’. The album focuses on her feelings around social media validation, artistic freedom, love, and heartbreak and much more. Radio City would be broadcasting Shalmali’s exclusive interview, trivia on both radio and social media handles. The interview will be uploaded on Radio City Indie’s YouTube Channel and will be promoted on social media and will also be featured on Radio City Freedom – online radio station along with the songs of the new album.
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