Updated On: 10 January, 2011 02:21 PM IST | | Agencies
Racy songs and sizzling moves like in "Sheila Ki Jawani" are no longer limited to Bollywood, discos and weddings
Racy songs and sizzling moves like in "Sheila Ki Jawani" are no longer limited to Bollywood, discos and weddings.
The small screen too is cashing in on their popularity with TV actresses grooving to item numbers in pre-wedding or party sequences in soaps.
Popular item numbers are being interspersed with the story to jazz up the proceedings in
Zee TV's "Ram Milayee Jodi", "Mera Naam Karegi Roshan" and "Sangini", Colors' "Laagi Tujhse Lagan", Sony's "Baat Hamari Pakki Hai" and STAR Plus' "Pratigya" to name some of the serials.