Updated On: 14 September, 2023 07:27 AM IST | Mumbai | The Hitlist Team
Prabhas and Prashanth Neel`s Salaar is said to have fetched the makers about R350 crore for the digital, satellite and audio rights

Prabhas and Prashanth Neel

Though the release of Salaar has been deferred, it hasn’t affected the business prospects of the upcoming Prabhas-starrer. Helmed by KGF director Prashanth Neel, the action thriller is said to have fetched the makers about R350 crore for the digital, satellite and audio rights. Apparently, the satellite rights for five languages—Hindi, Tamil, Telugu, Kannada and Malayalam—have been picked up by Star TV for a record price. They have also locked a profitable deal for the streaming rights for all five editions of the film, which have been acquired by Netflix. While the break-up of the three rights is not yet known, industry sources claim that makers of the much-anticipated film have closed the deals at a high price. Salaar, also starring Shruti Haasan and Prithviraj Sukumaran, was slated to open in cinemas on September 28. Yesterday, the producers officially stated that its arrival has been deferred. “We deeply appreciate your unwavering support for Salaar. With consideration, we must delay the original September 28 release due to unforeseen circumstances,” the makers said in their statement. Asserting that this decision is made with care as they are committed to delivering an exceptional cinematic experience, they added, “Our team is working tirelessly to meet the highest standards. The new release date will be revealed in due course.”