By accident or design? When Bollywood film content gets leaked online

Updated On: 24 June, 2015 08:48 AM IST | | Shaheen Parkar

<p>With footage of Sunny Deol's soon-to-be-released film 'Mohalla Assi' being leaked online, we find out if in such cases there's more than meets the eye...</p>

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By accident or design? When Bollywood film content gets leaked online

They say, any publicity is good publicity. When footage of an unreleased film or snapshots of an actor's look from a fiercely guarded project are leaked online—incidents that are not at all uncommon these days — it causes a social media storm. It also becomes a talking point resulting in publicity for the film.

Sunny Deol. Pic/Pradeep Dhivar