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Ayushmann Khurrana settles on Rs 3.5 crore deal for an advertisement
Updated On: 20 August, 2019 09:26 AM IST | | mid-day online correspondent
Ayushmann Khurrana usually charges 90 lakh to 1 crore for an ad, but the brand value has soared high after he bagged the National Award for Best Actor
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Ayushmann Khurrana
The market and brand values of Ayushmann Khurrana has soared after he bagged the National Award for Best Actor for Andhadhun (2018). A few days ago, he shot for a TVC as an ambassador for a security solutions brand. He usually charges Rs 90 lakh to Rs 1 crore, but this time his team told the home lockers folk that he would not settle for anything less than Rs 3.5 crore! The actor, who got his price, shot for the ad at a Malabar Hill bungalow. So what will he charge for his next film? His team is already doing the math, filmmakers please note.
As the actor will be seen portraying the role of a voice-artist in Dream Girl, Ayushmann said in an interview with mid-day: "I had to deliver 25 per cent of my dialogues in a woman's voice. Since I come from a radio background, it's easier for me to modulate my voice. I have spent years behind the mic, mimicking different people. Raaj had given me the references of a few men, who prank people by talking like a woman. I studied those videos extensively."
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